Reset Media
If you ever find yourself watching a video that has been shared thousands (even millions) of times, don’t worry, you aren’t the only one. These ‘viral’ videos have taken the internet by storm, captivating users, stirring strong emotions, and even provoking thoughts surrounding the video’s success in gaining views. What is the secret formula? Join […]
when you scroll through your feed and a compelling video catches your eye, you can’t help but lean in, right? That’s the power of video in establishing thought leadership. Videos engage us on multiple levels—visually, aurally, and emotionally. With over 500 million daily views on Facebook alone, video has become a key part of our […]
Our attention spans are shorter than ever. That’s why brands are turning to video—it’s a powerful way to capture a potential user’s fleeting interest. As you scroll through your phone, a compelling video can entertain and inform in an instant. In India, where the smartphone market is booming, video is becoming a game-changer for app […]
Poor attention spans have birthed short-form videos which have changed how viewers interact with content. In particular, platforms like TikTok, Instagram Reels, and Youtube Shorts have gained tremendous popularity among viewers and have become an effective tool for marketers in India. As Tremor Video reports, 80% of respondents involved in the survey: would rather spend […]
In the eyes of any business or content writer, the epitome of digital marketing is an article that goes viral. But why does a video go viral on social media? Is there a magic formula, or is it sheer coincidence? With India’s digital ecosystem in flux, knowing the science behind viral videos is essential for […]