10 Social Video Formats That Drive Organic Growth

Reviewed by:  Karan Bhasin

Written by:  Aquib Nawab

Credits: FLUX-schnell

Credits: FLUX-schnell

Show what happens behind the scenes in your company, like how products are made or your team’s work process. This builds a personal connection with your audience and increases trust, making your brand feel more authentic.

1. Behind-The-Scenes Access

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Share short, helpful tips or tricks that people can easily apply. These videos are quick to watch and simple to follow, making them perfect for sharing. They keep your audience engaged and offer immediate value.

2. Quick Tips Series

Join a trending challenge or create your own. Challenges are fun and encourage interaction. When people participate, it helps expand your reach and boosts visibility, especially when it’s aligned with current trends.

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3. Challenge-Based Content

Capture a dramatic transformation or change, such as a makeover, project, or upgrade. People love seeing results, and “before and after” videos quickly grab attention, making them highly engaging and shareable.

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4. Before And After

React to or duet with other creators’ content. This taps into popular trends and allows you to engage with a wider audience who are interested in similar topics, increasing your chances of getting noticed.

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5. Duet Or Reacts

Give a glimpse into your daily routine or activities. Sharing real, everyday moments makes you more relatable and authentic, helping build a stronger connection with your audience while increasing trust and loyalty.

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6. Day In Life

Use animated videos to explain ideas or concepts simply and engagingly. Animations break down complex information in an easy-to-understand way, keeping your audience entertained while delivering valuable insights.

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7. Explainer Animations Work

Post short clips of satisfied customers sharing their experiences with your product. These authentic reviews build trust and provide social proof, encouraging potential customers to try your product or service.

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8. Testimonial Snippet Clips

Take a trending video format and add your unique twist. Remixing popular trends allows you to stay relevant and show off your creative side, helping your content stand out and attract attention from trend-following audiences.

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9. Trend Remix Format

Film a long process and speed it up into a quick timelapse. This format is visually engaging and allows you to showcase progress or results in a short amount of time, keeping viewers interested and entertained.

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10. Timelapse Journey Edits

10 Editing Styles That Make Brand Videos More Memorable

Thanks for Reading

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