10 Best Vertical Video Strategies for Brands in 2025

Reviewed by:  Karan Bhasin

Written by:  Aquib Nawab

Credits: FLUX-schnell

Credits: FLUX-schnell

The first three seconds decide if people stay or scroll. Use bold visuals, fast edits, or an intriguing question to hook them instantly. Make your video stand out from the start to keep viewers engaged till the end.

1. Grab Attention Fast

Credits: FLUX-schnell

AI can help customize videos for different viewers. It can add captions, change voiceovers, and adjust content to make videos feel more personal. This boosts engagement and keeps audiences watching longer.

2. Use AI for Personal Touch

People avoid ads but love learning. Create fun and helpful videos that teach something useful. Quick tips, tutorials, or facts work better than direct selling and keep your brand in people’s minds.

Credits: FLUX-schnell

3. Teach, Don’t Just Sell

Each app has a unique style. TikTok loves fun trends, Instagram prefers aesthetic videos, and YouTube Shorts is great for storytelling. Create videos that match each platform for better engagement.

Credits: FLUX-schnell

4. Make Videos Fit Each App

Encourage your audience to create videos about your brand. Ask them to remix, react, or make their own versions. User-generated content builds trust, feels more real, and helps your brand reach more people.

Credits: FLUX-schnell

5. Let Users Join In

Make buying easy by using TikTok Shopping, Instagram Shops, and YouTube product tags. If people can shop directly from your video, they are more likely to buy, turning viewers into customers quickly.

Credits: FLUX-schnell

6. Add Shopping Links

People lose interest fast. Use quick cuts, short clips, and smooth effects to hold their attention. Adding text, motion, and graphics makes videos more exciting and easy to follow without feeling boring.

Credits: FLUX-schnell

7. Keep Videos Fast and Fun

Most people watch on mute. Use bold text, captions, and engaging visuals to deliver your message clearly. Auto-subtitles and animations ensure accessibility, so viewers can understand without needing sound.

Credits: FLUX-schnell

8. Make It Work Without Sound

Break big ideas into short, connected videos. A mini-series keeps people coming back for more. This builds excitement, improves retention, and helps your brand stay in their minds for a longer time.

Credits: FLUX-schnell

9. Tell Stories in Parts

Trends change fast. Keep an eye on what’s popular on TikTok, Instagram, and YouTube, then act quickly. Using trending sounds, memes, and challenges at the right time can make your videos go viral.

Credits: FLUX-schnell

10. Follow Trends Quickly

10 Tools to Create Personalized Video Content for Your Audience

Thanks for Reading

Credits: FLUX-schnell