8 Creative Ways Brands Are Using 360° Videos for Marketing

Reviewed by:  Karan Bhasin

Written by:  Aquib Nawab

Credits: FLUX-schnell

Credits: FLUX-schnell

Brands use 360° videos to show products from every side. People can move around the video to see details closely, helping them understand the product better before buying it online or from a store.

1. Show Products in 360

Credits: FLUX-schnell

Companies use 360° videos to take viewers inside their factory, office, or studio. This shows how things are made or done and builds trust by letting people see the real side of the business.

2. Go Behind the Scenes

Shops and malls use 360° videos to give a full tour of their space. Viewers can explore the layout, check out popular items, and feel more comfortable before shopping or visiting the store.

Credits: FLUX-schnell

3. Virtual Store Walkthroughs

Travel brands use 360° videos to show places like beaches, hotels, and cities. It lets people feel like they’re there, which builds excitement and helps them choose where to go for their next trip.

Credits: FLUX-schnell

4. Travel From Your Screen

Missed a concert or event? 360° videos let people see the full experience, moving their view around to catch every moment. It feels like being there even when watching later from home.

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5. Events You Can Feel

360° videos make learning easier. Companies use them to explain how things are made, how machines work, or how to use a product, making lessons more clear and fun to watch and remember.

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6. Learn with Real Views

Car brands give virtual test drives using 360° video. People can look around the car's interior, feel the drive, and explore features before going to the showroom. It's helpful and saves time.

Credits: FLUX-schnell

7. Try Cars Virtually

Influencers use 360° videos to take fans with them on trips, shoots, or product trials. Viewers can move around the video and feel like they are part of the moment, making it more real and fun.

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8. Influencers in 360°

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Thanks for Reading

Credits: FLUX-schnell