11 Emerging Video Production Technologies Revolutionizing Brand Storytelling

Written By Aquib Nawab Credits: Canva

1. 360-Degree Video

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2. Augmented Reality - AR

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3. Virtual Reality - VR

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4. Drone Cinematography

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5. 4K and 8K Resolution

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6. HDR - High Dynamic Range

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7. Volumetric Video

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8. AI-Powered Video Editing

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9. Interactive Video

[{"selector":"#anim-2e2ed917-6bc2-436b-ba4c-7274b0f5113b [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-11.764705881204703%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-3b90edcd-0dc8-4254-a50e-0ad36156891e","keyframes":{"transform":["translate3d(-122.36841%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":250,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9c884cb7-39bf-4d78-8fd9-08a870f6e953","keyframes":{"opacity":[0,1]},"delay":250,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7a77af98-c78c-46d7-9bfe-c2856e075f3e","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":250,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-b5c6da40-b80d-4907-86b7-28bdfe1b11b2","keyframes":{"transform":["translate3d(124.18773%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":600,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8b59d683-4f09-4a54-9de2-6ed6c5fc4595","keyframes":{"opacity":[0,1]},"delay":600,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2d9a404a-561a-46dd-85cc-7a929bb4e2a1","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":600,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-74dd0e27-b743-4a71-8b2c-c927a5015ada","keyframes":{"opacity":[0,1]},"delay":700,"duration":3000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d9ec188d-a134-4ace-891d-8eaf1f3dece6","keyframes":{"transform":["translate3d(0px, 648.14929%, 0)","translate3d(0px, 0px, 0)"]},"delay":700,"duration":3000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] By being clickable, interactive video can make it more personal and attractive, thereby changing the way in which people watch TV. This will increase users' participation and change action rates. Credits: Canva

10. Live Streaming

[{"selector":"#anim-095ef9d3-682c-42fe-8fdc-fe3a41a18533 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(12.499999772451451%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-90c07b3e-0f6d-4881-9c19-b4e672564c2f","keyframes":{"transform":["translate3d(117.52577%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":250,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-353a4b4e-53c2-439e-ab31-39c1af5115b4","keyframes":{"opacity":[0,1]},"delay":250,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-15b36232-fe5b-4ffb-add7-b32f9cc23cd0","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":250,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-867b6083-cb5b-490a-9492-5c93c8648542","keyframes":{"transform":["translate3d(-125.45454%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":600,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-aea6eb09-970e-4aa8-a235-fcc4aca93992","keyframes":{"opacity":[0,1]},"delay":600,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c5edbbd1-f108-4db1-adaa-9ed4931a0e40","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":600,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-07ab0b76-f745-43bd-b5bf-2faf85b68bb8","keyframes":{"opacity":[0,1]},"delay":700,"duration":3000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-41261832-d625-4676-b31c-fb231a08cb56","keyframes":{"transform":["translate3d(0px, 615.87379%, 0)","translate3d(0px, 0px, 0)"]},"delay":700,"duration":3000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Live streaming reaches audiences simultaneously, engaging viewers through real time question and answer sessions. Events, product launchings and behind the scenes content are some of the activities that make it ideal. Credits: Canva

11. Sora Video Editor

[{"selector":"#anim-7ac54a49-6e1a-4866-a606-25425b35c465 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(-11.764705881204703%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-25aac891-01a9-4fb9-9188-f8e0a50d031a","keyframes":{"transform":["translate3d(-122.36841%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":250,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5206b3cd-c38c-4747-a7ad-75513339725c","keyframes":{"opacity":[0,1]},"delay":250,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-19290ba3-be68-49bc-9d56-56588f88f0b6","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":250,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-c1382cda-d239-405a-8d57-336863253059","keyframes":{"transform":["translate3d(124.18773%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":600,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-140fbbdf-2544-469e-a807-9363a12b2893","keyframes":{"opacity":[0,1]},"delay":600,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-20e33fa7-5a77-4420-91e1-17b892a9f1d4","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":600,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-831d229b-31a7-4a59-a725-f1b76d5567a0","keyframes":{"opacity":[0,1]},"delay":700,"duration":3000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8366f8f7-6ecd-4858-b330-a8a0957fcfdf","keyframes":{"transform":["translate3d(0px, 648.14929%, 0)","translate3d(0px, 0px, 0)"]},"delay":700,"duration":3000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Sora Video Editor introduces a paradigm shift in video editing with its innovative features and user-friendly interface. Leveraging cutting-edge technology, Sora simplifies the editing process while empowering creators to craft captivating content like never before. Credits: NBC NEWS

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[{"selector":"#anim-68c18c1d-c26a-4b26-a145-25deb3e454c6","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d35b9dae-f9a1-49fc-817b-3c3dd3c59961","keyframes":{"transform":["translate3d(0px, -1975.92352%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-3719d45d-0443-4d30-97ed-0d0a7b2a6e14","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0a4a57a7-c4d1-4aa4-a363-827453278f36","keyframes":{"transform":["translate3d(114.55696%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Lets Go!