How to Boost CTR on Brand Videos with Better Titles

Reviewed by:  Karan Bhasin

Written by:  Aquib Nawab

Credits: FLUX-schnell

Credits: FLUX-schnell

Use powerful and exciting words like “amazing,” “secret,” or “shocking” to catch attention fast. These words make people curious and more likely to click and watch your brand video right away.

1. Use Strong Words

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Let people know what they will get from watching your video. If the title clearly says what they’ll learn or how it helps them, they’re more likely to click because it sounds useful to them.

2. Show Clear Benefits

Use numbers or clear results in your title. Instead of saying “Get better results,” say “Get 50% more views in 3 days.” This makes it more believable and helps people trust your video more.

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3. Be Very Specific

Make your title a short question that gets people thinking. When you ask something interesting or unexpected, it grabs attention and makes people want to click to find out the answer.

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4. Ask Fun Questions

Put in keywords that people search for often. This helps your video appear in search results and reach more people who are already looking for something similar to what you’re sharing.

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5. Add Good Keywords

Don’t tell everything in your title. Give a hint about what’s inside the video without saying it all. This makes people curious and pushes them to click just to see what it’s all about.

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6. Create Some Mystery

Use surprising emotional combinations in your title like “Why Happy Customers Complain.” When people see something unusual or emotional, they feel more interested and want to learn why.

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7. Mix Emotions Up

Use time-based words like “right now,” “today,” or “in 3 minutes” to make your title feel urgent. This tells people they should watch the video quickly before missing out on something useful.

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8. Add Time Words

Write your title like you’re talking to a friend. Friendly titles like “Ever tried this trick?” sound more personal and make people more comfortable and curious enough to click the video.

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9. Keep It Friendly

Don’t just use one title and hope it works. Try two or three different ones, check which one gets more clicks, and keep improving them to make sure more people watch your brand videos.

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10. Try Different Titles

8 Ways to Improve Video Retention Rates with Better Hooks

Thanks for Reading

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