10 Must-Try Ideas for Shoppable Video Campaigns

Reviewed by:  Karan Bhasin

Written by:  Aquib Nawab

Credits: FLUX-schnell

Credits: FLUX-schnell

Take viewers behind the scenes of your product creation process. Share the story of how your products come to life and include clickable links so viewers can shop the featured items instantly and effortlessly.

1. Show How It’s Made

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Turn your video into a visually stunning digital catalog. Showcase products in real-world settings with descriptions and clickable shopping links, making it easy for viewers to explore and buy with just a tap.

2. Style It Like a Catalog

3. Go Live with Shopping

Host an interactive live shopping event to showcase your products, answer questions, and offer exclusive deals. Add real-time shopping links to let viewers purchase instantly, creating a fun and engaging experience.

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4. Teach and Sell

Create simple tutorial videos that feature your products in action. Show their benefits step-by-step, while adding clickable shopping links so viewers can shop the items as they learn how to use them.

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Team up with popular influencers to make authentic, relatable videos showcasing your products. Add links so viewers can quickly shop the items influencers recommend, leveraging their trust and fanbase.

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5. Use Influencers

Include real customers in your videos sharing their experiences and favorite products. Add direct shopping links so viewers can easily buy the products they see and trust based on genuine reviews.

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6. Show Happy Customers

7. Make Holiday Videos

Create festive videos for occasions like Christmas or Valentine’s Day. Highlight curated gift ideas and add easy-to-use shopping links to help viewers find the perfect presents for their loved ones.

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Produce detailed comparison videos that show the benefits of each product side by side. Highlight unique features and include shopping links, helping viewers make informed choices and shop quickly.

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8. Compare Your Products

Craft entertaining storylines featuring your products as part of the plot. Allow viewers to interact by choosing different outcomes and shop the items shown, making the experience fun and memorable.

9. Create Fun Stories

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Showcase time-limited deals in your videos with countdown timers and exclusive discounts. Add clickable shopping links to create urgency and encourage viewers to grab the offer before it’s gone.

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10. Offer Quick Deals

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Thanks for Reading

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