Top 10 Video Marketing Campaigns with High ROI

Reviewed by:  Karan Bhasin

Written by:  Aquib Nawab

Credits: FLUX-schnell

Credits: FLUX-schnell

Dove’s campaign showed how women perceive their beauty differently from others. The video earned 114 million views, demonstrating that emotional and relatable content can build strong brand loyalty.

1. Dove - Real Beauty Sketches

Credits: FLUX-schnell

Old Spice’s hilarious ad was viewed 105 million times and increased sales by 125%. This ingenious, out-there plan established that jokes and out-of-the-blue content provide high ROI and brand impact

2. Old Spice - The Man Your Man Could Smell Like

Nike’s ad celebrated strength and unity with powerful visuals. The video gained 50 million views in a week, inspiring customers and turning views into loyalty, driving higher sales for the brand.

Credits: FLUX-schnell

3. Nike - You Can't Stop Us

Apple’s fun ad showcased teamwork and the power of their products. The lighthearted message strengthened the brand’s image as creative and innovative, leading to strong engagement and higher sales.

Credits: FLUX-schnell

4. Apple - The Underdogs

Airbnb invited people to experience travel like locals, which resulted in a 42% increase in bookings. Personalizing experiences that connect emotionally with consumers delivered impressive returns for the brand.

Credits: FLUX-schnell

5. Airbnb - #LiveThere Campaign

Always’ campaign broke gender stereotypes and sparked important conversations. The video earned 85 million views, boosting sales and fostering a deeper connection with women, enhancing brand loyalty

Credits: FLUX-schnell

6. Always - #LikeAGirl

7. GoPro - Fireman Saves Kitten

GoPro’s rescue video of a firefighter saving a kitten went viral and received millions of views. This crowdsourcing also made the brand seem more credible and showed off the products’ quality.

Credits: FLUX-schnell

Coca-Cola’s personalized bottles engendered consumer connections and yielded 150 million videos. The campaign drove 7 per cent sales, proof positive marketing can make long-term connections.

Credits: FLUX-schnell

8. Coca-Cola - Share a Coke

Volkswagen used fun social experiments to encourage eco-friendly behavior. The campaign garnered 50 million views, showing that innovative and engaging content aligns with brand values while driving customer interaction.

Credits: FLUX-schnell

9. Volkswagen - The Fun Theory

Spotify’s yearly Wrapped campaign encouraged users to share their personal listening stats. With millions of social media posts, it generated excitement and massive brand engagement, boosting subscriptions.

Credits: FLUX-schnell

10. Spotify - Wrapped Campaign

10 Ways to Leverage AI in Automating Video Content Creation

Thanks for Reading

Credits: FLUX-schnell