10 Trends in Vertical Video Advertising on Social Media

Reviewed by:  Karan Bhasin

Written by:  Aquib Nawab

Credits: FLUX-schnell

Credits: FLUX-schnell

Ads with polls, quizzes, or clickable buttons make users feel part of the action. These features turn ads into fun, interactive experiences, keeping viewers engaged and boosting participation rates.

1. Interactive Ads Are Fun

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Short, simple stories in vertical videos grab attention fast, sharing a clear message within seconds. These ads are emotionally engaging and create a quick connection between viewers and the brand’s story.

2. Quick Stories Work Best

Ads with AR filters or VR scenes stand out by offering exciting digital experiences. They keep users engaged, blending fun visuals with immersive effects that make ads more memorable and appealing.

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3. Cool AR and VR Effects

Collaborating with influencers makes ads feel personal and relatable. Influencers help brands create authentic content, build trust, and increase audience engagement through a friendly, recommendation-like approach.

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4. Influencers Make It Real

Live-streamed ads let people shop in real time, combining entertainment with instant deals. Viewers enjoy engaging with brands live, making it easier to ask questions and make purchases during the stream.

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5. Live Shopping Is Big

Personalized ads use AI to target viewers based on interests and behavior. These tailored ads feel relevant, creating better experiences that hold attention and lead to higher engagement and conversions.

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6. Ads Made Just for You

7. Hurry! Limited-Time Deals

Ads featuring limited-time offers, flash sales, or exclusive deals create urgency. They tap into the fear of missing out (FOMO), encouraging viewers to act quickly and secure the deal before it’s gone.

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Vertical ads with popular songs or viral audio trends attract attention instantly. Music adds a fun and dynamic touch, making ads more shareable and appealing to younger, trend-savvy audiences.

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8. Trending Music Hooks Viewers

User-generated content in ads shows real people using products. These relatable videos build trust, showcasing authenticity and how products fit into everyday lives, making them more credible and effective.

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9. Real People in Ads

Eco-friendly vertical ads highlight sustainability efforts and green initiatives. These ads appeal to conscious consumers who value brands taking responsibility for the environment and promoting ethical practices.

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10. Go Green in Ads

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Thanks for Reading

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